I build Revenue Circuits for high-ticket service businesses.
Most businesses don't have a traffic problem. They have a system problem. I connect your ad spend to closed revenue, fixing the gaps between your ads, funnels, and sales process that most media buyers completely ignore.
Ad spend is rising. Clarity isn't.
Most businesses are spending more on ads every quarter but making decisions slower. Here's what I see again and again:
You can't tell what's actually working
Platform dashboards show one story, your CRM shows another, and you're making budget decisions based on conflicting data.
Money is leaking and you feel it
Campaigns are running but nobody can confidently say which ones are driving real revenue vs. just generating noise.
Decisions take too long
By the time you get a clear picture of performance, the window for action has already passed. Speed matters.
Your ads aren't broken. Your system is disconnected.
Most agencies optimize for platform metrics — clicks, impressions, cost per lead. But none of that tells you what actually closed. The real problem is the gap between your ad account and your revenue. No one is connecting the dots between what you spend, what converts, and what turns into a signed deal. That's the gap I close.
Three connected systems. One revenue machine.
This is not media buying. This is revenue systems engineering, connecting your ads, funnels, and sales process into a single circuit that maps every dollar to closed deals.
The Acquisition Engine
Platform-agnostic paid media management across Meta, Google, Microsoft, TikTok, LinkedIn, and Reddit. Focused on eliminating wasted spend, improving traffic quality, and aligning campaigns with the entire downstream system.
The Conversion Bridge
Landing page audits, message-to-ad alignment, ICP pre-qualification, and funnel testing. This is the layer between your ads and your sales team that most media buyers completely ignore.
The Revenue Loop
Sales alignment, feedback loops, campaign-to-revenue mapping, and attribution tracking. Every dollar of ad spend maps to actual closed deals in your CRM, not just leads.
Revenue Leak Analysis
The $500 entry-point diagnostic where I audit your ad accounts, funnels, tracking, and sales alignment, then shows you exactly where your system is leaking revenue. If I can't find at least 3 actionable gaps, you don't pay.
Real results from real partnerships.
Every engagement starts with a different problem. Here's how strategic clarity translated into measurable outcomes.
3.42 ROAS to 5.58 ROAS by fixing what most media buyers ignore
A book publishing business spending $65K/month on ads globally with a 12-person sales team. Stuck at a 3.42 ROAS with no attribution, a chaotic marketing-sales handoff, and a single funnel full of unqualified leads. Their previous agency made it worse. Fixed attribution, built a marketing-sales feedback loop, and restructured campaigns on less ad spend.
Revived a dying ad account from 1 lead to 113 leads per month
A Leeds-based home improvement business spending £6K/month had collapsed from 216 leads in January to just 1 lead in March. Broken pixel tracking, no business manager, limited creatives, and zero retargeting. Rebuilt everything from scratch: new pixel, proper campaign structure, customer-centric funnel, and creative testing.
Zero to 4.01 ROAS in two months with Facebook Ads
A life coaching course (Creating Calm) had no Facebook Ads experience and no landing page. Built the full sales funnel from scratch: market research, offer positioning, landing page with VSL, UGC video ads, and systematic creative testing. Scaled budget 50% once winning ads were identified.
From zero to 5.79 ROAS by fixing targeting and follow-up
AutoHub was generating inquiries but conversion was near zero. Broad targeting, generic messaging, no follow-up system. Refined targeting by car brand, built a structured messaging flow, implemented lead score tracking, and reduced missed leads from 48% to 12%. Revenue climbed from near-zero to strong positive ROAS.
Understand first. Experiment fast. Decide with confidence.
I don't guess and I don't rush to solutions. I earn the right to optimize by first fully understanding your business, your data, and what's really going on.
Full Picture
I map the entire landscape: every campaign, every channel, every step from ad click to revenue, so nothing is hidden.
Deep Analysis
I dig into the data and the history. What changed? When did it break? What does the pattern actually tell us?
Clear Strategy
Based on what the data says, not assumptions, I build a strategy with specific hypotheses and measurable tests.
Test & Learn
I run experiments, measure what works, kill what doesn't, and keep iterating. No set-and-forget. Continuous improvement.
The person behind the strategy.
Harry Ariate
I'm a paid growth strategist based in Cebu, Philippines, working with service businesses across the US, UK, Australia, and Canada. Over the last 4+ years, I've managed ad budgets from $5K to $200K/month across Meta, Google, Microsoft, TikTok, LinkedIn, and Reddit.
I got into this industry because I saw the same problem everywhere: businesses spending aggressively on ads with no clear connection to actual revenue. Agencies optimize for vanity metrics. I optimize for closed deals.
My approach is simple. I don't just run your ads. I connect your entire revenue system: ads, funnels, sales process, and attribution. That's what a Revenue Circuit is. And that's why my clients don't just get more leads, they get more revenue on less spend.
I invest deeply in the right partnerships.
I don't work with everyone. I choose clients where the alignment is real, because that's where the best results happen.
We're a great fit if you...
- Run a high-ticket service business ($2K–$25K+ per sale)
- Spend $50K+/month on ads and can't trace it to closed revenue
- Have a sales team but marketing and sales don't talk
- Want a strategic partner, not a button-pusher running your ads
- Value honest, direct communication over sugarcoated reports
Probably not the right fit if you...
- Are still figuring out your offer or don't have a proven product
- Don't have a sales team or process in place
- Want someone to "just run ads" without touching funnels or sales alignment
- Aren't willing to share sales data or give CRM access
The feedback that matters most.
From business owners and marketing leaders who've worked with me directly.
Find out your Revenue Circuit Score.
Take the free self-assessment to see where your ads, funnels, and sales process are leaking revenue, and get a clear picture of what to fix first.
Take the Revenue Circuit Score